Australia Post GPO Brisbane Concept Store

SCT produced a series of 20sec animations built around engaging and historical postal facts to entertain waiting customers on a series of 42" digital displays, while promoting new Post products resulting in reduction of apparent wait times for queueing customers.

Facts included

• For every person on earth, there are over 200 million insects
• Queensland is twice the size of Texas and the UK can fit inside seven times
• In 1879 Liege, Belgium employed 37 cats to carry bundles of letters to villages. This service didn't last long as cats proved to be thoroughly undisciplined
• The first Christmas card was created in England on December 9, 1842
• There is now an ATM at McMurdo Station in Antarctica, which has a winter population of 200
• Quiz: In what year was the first postage stamp made?  OPTIONS: 1642, 500 B.C., 1912, 1840; A: 1840 in the UK – Penny Black
• The average person’s left hand does 56% of the typing
• and more…